Have you ever experienced a sudden drop in your website’s google rankings and all your traffic that was once huge dropped? Well, if any such thing has happened then it’s very likely that you are very close to receiving a google penalty soon. A google penalty really means that your ranking on google has dropped and so has... Continue Reading →
Why Paid Advertising Matters
Before we dive into any further in-depth details, let’s first understand and know what paid advertising is. Paid search advertising basically means that a marketer puts ads of whichever company or product they have to advertise. As a result, that ad appears to be on search engine result pages. Ultimately, the marketer is paid per... Continue Reading →